Media, Marketing & Sales Sector

Tuesday 9th July

Welcome and introduction

Janine Owen, Director, The Talent Crowd 

APSCo update

Becky Condon, Head of Member Experience, APSCo

Creating Influencers – Where do you begin? 

Rich Gibbard, Director, RecBound

Creating influencers involves understanding the various ways to connect with an audience. With numerous channels available, such as social media, email and direct messaging, relying on a single method may not be effective. However, building communities is essential. Whilst influencing skills are still important, the tools and methods have evolved, providing more opportunities to engage and make an impact. Rich will guide us through which tools are successful in the recruitment sector. 

Strategic touch points to increase sales  

Romilly Wakeling, MD, Dunbar Education

Romilly has created a comprehensive strategy designed to help consultants maximise the effectiveness of their touch points. By leveraging these interactions, consultants can achieve tangible and measurable results, enhancing their overall performance and client satisfaction.

Q&A lead by Janine Owen, Chair 
Feedback and closing remarks 


Who should attend? 

Senior managers and recruitment business directors seeking to cultivate an outstanding business development process within their organisations. 

Key takeaways:

  • Structuring touch points. 
  • Learning about multi-channel campaigns.  
  • Which tools to use when. 
  • Evidence of which channels work. 
Rich  Gibbard

Rich Gibbard

Director, Recbound

Find out more

Romilly Wakeling

Romilly Wakeling

Managing director, Dunbar Education

Find out more