LinkedIn webinar series 4/5: Crafting an effective company brand page in LinkedIn

2:05pm

Crafting an effective company brand page in LinkedIn: Strategies for recruitment professionals         

Tanya Quinn, Senior Customer Success Manager, LinkedIn

Tanya will explore key strategies for recruitment professionals to maximise the value of their LinkedIn investment when building an impactful company brand page. By combining LinkedIn's powerful platform with effective branding techniques, attendees will learn how to differentiate themselves, drive traffic, attract followers, and realise value from their LinkedIn presence.

Key discussion points:

Purpose driven commitments as a differentiator: Learn to craft purposeful LinkedIn commitments, attract diverse talent.  Optimise brand to showcase unique value, expertise, & commitment for exceptional candidates.

Running dynamic ad campaigns on LinkedIn. Learn to harness LinkedIn's dynamic ad campaigns for effective candidate targeting and drive traffic to your brand page with its robust advertising capabilities.

Attracting followers as a strategy. Discover techniques to attract and engage LinkedIn company followers, expanding your pipeline and achieving value.

2:40pm

Q&A session