Whether you are a novice at social media or a regular user, knowing what to post and when can be a minefiled. More importantly, ensuring your social media activity impacts your recruitment business positively is vital. This course provides expert training on how to elevate your social media strategy, so it builds your brand, creates a community and ultimately, drives candidates and clients your way.

Agenda highlights
  • Social Media Platform Overview
  • Devising a content strategy for your business
  • Making the algorithms work for you
  • Paid social media advertising - how to get it right
  • Using video in your social content - getting over camera shyness!
  • Facebook Jobs and Google for Jobs - how to show up in the right places
  • Finding and engaging the right people online 
  • Tips tools and upcoming social media marketing trends
Learning outcomes
  • More strategic approach to your online business strategy
  • A more technical understanding of social media and how to leverage it for your benefit
  • Knowledge of what to post, when, where and how so you grow your reach organically
  • Understanding how to get the biggest bang for your buck with paid social advertising
  • Fleshing out your content strategy with ideas that work
  • Understand which trends will work for your recruitment business and keep you ahead of your competitors

This course is available as an in-company course or for non-members.

Please contact us to enquire about pricing or to discuss any of your training needs.

 

Course Trainer:
Christina Robinson